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"I believe in my responsibility to create change in society; You can't just take, you have to give too..
I am an entrepreneur who believes in creating opportunities for women and minorities.
It isn't helpful to count all the ways that business environments are not accessible or equitable.
Instead, I believe in action. That action starts with me and healthy leadership skills and, unapologetically, taking up earned space.
I am a woman who has overcome adversity and aims to
continue inspiring others through my work."
- CEO/ Founder, Paradise Rodriguez-Bordeaux
As a growing and innovative business, we at are all too aware of the risks associated with climate change and the dwindling resources businesses and communities increasingly face. We are also conscious of the impact product industries can have on the environment. That is why we have made it our mission to identify and mitigate the current and future negative environmental impacts associated with our ability to produce the wines, skincare and cosmetics you love.
We are committed to providing opportunities for our women team members to grow and develop their skills. We also support initiatives that promote responsible consumption of products like our wines, such as education campaigns and events that encourage moderation and alternative choices.
Economic sustainability involves making sure our businesses make a profit, but also ensuring that operations don't create social or environmental issues that would harm the long-term success of our company We strive to use our resources in an efficient and responsible way that provides long-term benefits and establishes profitability.
Our employees are our number one asset, so it's crucial that they have a healthy work environment and feel supported. Creating a positive workplace is a top priority for us, because when our employees are happy and thriving, everyone benefits.
A Paradise Company™ believes Team-Productivity is one of the keys to sustained economic growth. A Paradise Company™ brands each place a focus on increasing employee satisfaction by creating competitive wages and benefits packages, making the workplace safer, and adopting strong moral values.
Taking Words and Creating Action!
Commitment to Education
Invest in the Future
Commitment to Compliances
We are committed to regulations and compliances not because we have to be, but because we know that it is the right thing to do.Our commitment to sustainability goes beyond just what we do. We have developed an effective and efficient supplier code of conduct that requires our suppliers to uphold high ethical standards, comply with all applicable laws and regulations and ensure their business practices are transparent and sustainable– - Holding them to the same standards that we hold ourselves to.
We ensure that everyone, including top executives and those responsible for day-to-day operations are aware of our strategy. Once it's implemented, we do everything possible to maintain it and keep its value alive. And with our custom communication plan, we make sure every member of the team understands how the strategy connects to their contributions in order to create a functional framework for objective reviews to monitor performance, identify risks and opportunities for continuous improvement of health safety standards, and maintain our commitment to carbon reduction.
With an understanding that technologies and sustainable agriculture are critical to invest in under-capitalized developing countries, which are the growth markets of the future and critical to meeting climate goals, we, thoughtfully, plan our expansion, keeping in mind how we can best be an asset to the communities we expand to. We leverage a valuation tool that assesses the revenues, growth, and profit margin of products and brands against targets, and tracks supply-chain savings, capital expenditures, manufacturing avoided costs and incremental turnover of goods associated with sustainability-led initiatives.
Embedding this analytical capability in the business enables A Paradise Company™ and our Brands to increase performance across markets and decide where to prioritize investments and marketing to focus the portfolio on delivering the A Paradise Company™ purpose and ensuring our team members are substantially compensated for their efforts.
Sustainability is important for all aspects of a business. It encompasses energy consumption, procurement, waste management, and much more. To truly embrace sustainable practices, businesses need to change their mindset and culture. It is important that we expand on what sustainable practices are and how they can be implemented within the workplace. We do this by educating ourselves and our teams about sustainability, adopting a willingness to lean & grow as a general attitude for all, and having leadership that takes time and care to create systems and processes that make it easier for team members to integrate sustainability into their decisions.
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