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Founding Moment

Paradise Rodriguez-Bordeaux's journey into entrepreneurship started with an incredible sense of responsibility. Growing up with limited resources and taking charge of her younger siblings, Paradise recognized the need for a secure and nurturing space for children. At just 12 years old, she established "Auntie Ella-mae's" daycare, which later evolved into the impactful "Catch A Falling Star Foundation." Her commitment to providing a safe haven for neglected and abused children marked the beginning of her entrepreneurial odyssey.

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